MEDIA
We are astrategic mediapowerhouse.
Media
Full-Service, Highly Specialized, Omnichannel Media Strategy and Buying.
Digital Media
Plan and activate campaigns across channels that move audiences, backed by OMtd and OpAD Analytics.
TV + Radio
Drive scale, reach, and local relevance with broadcast media, backed by market knowledge, strong station relationships, and competitive rates.
Out-of-Home + Print
Make every placement work harder through strong vendor relationships, market insight, and rigorous proof of performance.
Influencer Marketing
Connect with trusted voices that feel credible and relevant. From sourcing and vetting to contracts, compliance, and creative guidance, we manage the process end to end.
Multicultural Media
Reach diverse audiences with culturally informed strategies built around how people consume content across languages, communities, and platforms.
Research
Start with strong insight. We use audience research, media trends, and behavioral data to shape smarter strategy and stronger performance.
Analytics
Turn performance data into clear, real-time insights that help teams move faster and make better decisions.
Creative
Bring ideas to life through design, copywriting, art direction, logos, packaging, website design, and user experience.
Branding
Build brands with substance through audits, focus groups, workshops, surveys, stakeholder interviews, positioning, and naming.
Production
Take ideas from concept to execution across campaigns, activations, print production, collateral, video, photography, and content.
How We Do It
We Sweat the Small Stuff with a 360° Multi-Platform Execution.
Discover + Identify
Uncover key insights, challenges, and opportunities through research and stakeholder input to define clear goals.
Strategize & Plan
Develop a data-driven strategy and roadmap tailored to objectives, audience needs, and timelines.
Implement & Evaluate
Launch tactics across channels while continuously monitoring and adjusting for performance and relevance.
Measure & Report
Analyze results against KPIs, extract actionable insights, and deliver transparent reporting to inform next steps.
Additional Offerings
Proprietary Tools, Built For Results.
Operating System
OMtd
OMtd is OpAD Media's omnichannel programmatic operating system, built to deliver smarter, faster, and more transparent media buying. Powered by customizable algorithms, AI-driven targeting, and premium inventory access, it helps drive high-performance omnichannel campaigns with precision and scale.
Data & Insights
OpAD Analytics
OpAD Analytics gives brands and marketers one centralized view of campaign performance across media channels and first-party data, organized to be clear, useful, and easy to act on. It brings everything into one place so teams can move faster, spot what is working, and connect media to business outcomes with more confidence.
Brand + Creative
Broad
Broad Agency is a Philadelphia-based creative, branding, and marketing agency founded by Kristen Sachs and Hannah Dillon. Broad is known for its bold and thoughtful approach to brand development, creative strategy, and client partnership, helping organizations build clear, compelling brands and campaigns.
Certifications
Certified Across Markets
Federal
- WEBENC
- NAICS 541810
- NAICS 541830
- NAICS 541850
- NAICS 541890
Regional
- NAICS 541613 (New York)
- NAICS 541810 (Philadelphia)
- NAICS 541830 (Philadelphia)
NYC
- NAICS 541830
- NIGP 91501
- NIGP 91502
- NIGP 91504
- NIGP 91514
- NIGP 91515
Collaborative, Accessible,And Now Full-Service.
LET'S WORK TOGETHER
